Us dating apps might be making a splash in Asia, but A chinese brand name working mostly beneath the radar is near at their heels.
China’s favourite app that is dating now the fifth-most popular in India by mixed monthly active users on iOS and Android os phones, based on the analytics company App Annie.
In May 2018, Tantan didn’t function among the list of top ten, but zoomed into the fourth place by July. This has since slid one spot following a launch of US-based Bumble in data from App Annie shows december.
| Top apps that are dating India | |
|---|---|
| (as on May 2018) | (as on March 2019) |
| 1. Tinder | 1. Tinder |
| 2. Happn | 2. Happn |
| 3. Azar | 3. Azar |
| 4. Badoo | 4. Bumble |
| 5. OkCupid | 5. Tantan |
Pronounced tan-tan as with “sun tan,” Tantan translates in Mandarin to “talk.” Launched in 2014, the application bears a resemblance that is high the US’s Tinder, and ended up being obtained by the Chinese social networking Momo in February 2018. Tantan has over 90 million users that are registered Asia.
The Indian fantasy
“India is among the fastest growing internet markets on earth, thus it is extremely important to be there and win within the Indian market,” Tantan stated in a contact to Quartz. Continue reading “Asia’s Tinder is quickly and quietly increasing in Asia”